Are you interested in expanding your knowledge in the foundational principles of growing food – regardless of the size or scale of your production?

Do you want to share the learning experience with other like-minded rural women at the same time as expanding your network and connections?

Are you ready to truly #bloomwhereyouare and back yourself in the dreams you have to regenerate nature at the same time as making a great living and life?

“Agriculture is usually a man’s world and the group is a safe place to ask questions and learn and hear the journeys of other women.” – Participant Nov 2020



We are seeking Expressions of Interest from women around the world who would like to participate in a revolutionary new Regenerative Agriculture Program, specifically designed FOR women and delivered BY women who are wanting to improve their knowledge and application of regenerative principles in their food production systems, at any scale!


Plateful is now in 2 units with 3 modules each. Making the course digestable in small parts. You also have the option of adding in group coaching and ongoing support – or going self-paced!

Phase 1 – Complete unit one and/or two self-paced or with group coaching and support

Phase 2 – 12 months Weekly support in the form of Masterclasses, Peer to Peer learning, Live Q&A with Subject Matter Experts in a range of topics focused on regenerative food production & agriculture through THE Rural Woman Bloom Continuing Professional & Personal Development (CPPD) Program

Calling all female gardeners, farmers, growers, producers….

If you’ve been curious to learn about REGENERATIVE agriculture and food production and you are ready to be supported by a group of like-minded women + amazing mentors… then Express Your Interest TODAY!

We Can Help You

  • Increase your confidence to create an abundant food production system
  • Develop systems that provide profit on all levels – financially, human wellbeing and natural capital
  • Increase your knowledge of regenerative food production systems to enable informed decision making
  • Develop your community of practice and expand your peer group and accountability support network
  • Connect with like-minded women
  • Be connected to the worlds-best educators in the regenerative food and agricultural production field
  • Have an identified outcome or at least a plan for your farming practice
  • Have taken some action towards the realisation of the dream/goal
  • Have clarity on your production systems and the tools you need to make sure you are established for efficiency and multiple stream profitability
  • Understand who your ideal client and market is and what problem you solve or aspiration you provide
  • Are clear on your own why, your reason for doing this thing and how it relates to the vision for your  life and contribution

Commences Monday 6 September 2021

We are looking for 30 women to commit and participate and fund their place – so please share with your like minded peers and colleagues!

“The connection with others has been incredibly valuable. The women have been authentic, honest and raw and I have been educated, empowered and inspired by them all. I can’t recommend it highly enough, and Kim Deans is a fountain of wisdom, and so absolutely kind and supportive. The calls have actually become the highlight of my week!” – Participant Nov 2020

What will you learn?

You will learn the Foundational Principles of Regenerative Agriculture that apply on any scale.

Your Guide

These sessions are hosted by Kim Deans.

Kim is a Regenerative Agriculture Coach, Facilitator and Educator who is inspired by nature, systems thinking, permaculture, holistic management, biodynamic farming & gardening. Kim is passionate about nourishing food grown in healthy, living soils and about empowering farmers to transform their lives, relationships and landscapes to create an enjoyable and profitable businesses from a foundation of soil health.   Kim has a Masters in Agriculture and Bachelor of Rural Science (Hons)..

Unit ONE

Module 1 – Connecting to your vision for growing food – in this session you will clarify your vision for growing food and creating abundance, regardless of the size and scale of your operation and desire! You will get clear on where you want to be so you can focus where it matters most to you and your vision, which we will help you create or hone, will provide you direction, inspiration, motivation and confidence to help identify opportunities you might otherwise have missed.

Module 2– Managing agricultural ecosystems – in this session you will explore ecological principles as they relate to food production systems and will learn how to incorporate these principles into the design of a successful and regenerative food production system. You will apply the permaculture ethics and principles as a guide to applying ecological thinking.

Module 3 – Soil health is the foundation – in this session you will explore how everything comes back to the health of your soil, you will learn how plant, animal and human health is intricately linked to soil health. You will be guided and shown how to assess your soil health, how to identify practices that improve soil health and know which practices to avoid to prevent damaging soil health. You will identify soil constraints that limit production or create weed, pest and disease problems.

Unit TWO

Module 1 – Systems thinking, enhancing whole system observation and problem solving skills – in this session you will hone and enhance your observation skills when it comes to your land, soil and production system. You will learn to see the whole instead of focusing on the parts which will produce an improve yield and experience. You will learn how to build relationships between the elements in your unique system and you will learn strategies that will improve your mindset when it comes to working with the whole and applying systems thinking to processes to problem solving.

Module 2 – Align with Nature – in this session you will learn how to align with natures rhythms, how to work with the seasons, moon cycles and life cycles. You will learn how life begets life and understand the practices for stewarding life processes and actively creating the conditions for life to thrive. You will learn and implement ways to work smarter not harder and experience the divine flow that comes from working with nature rather than pushing against it.

Module 3 – An holistic view of profit – valuing human, financial & natural capital – in this session you will learn how to assess profit in food production systems and how to take a whole of system approach to profit including human and natural capital as well as cash and equity. You will set benchmarks for profit in three domains – human, natural and financial capital specifically for your production system.

“(I’ve realised)I do have skills that are really useful on our farm as we head into direct marketing, seeing these skills useful is really empowering for me.” – Participant Nov 2020

Phase 2 Online Delivery methods

  • Live Online Masterclass (also recorded for watching later)
  • Group Mentoring led by subject matter experts
  • Course Material including worksheets/videos etc
  • Peer to peer mentoring


You will receive access to weekly LIVE online support through THE Rural Woman’s Bloom CPPD Program which incorporates weekly live online training and peer to peer mentoring in regenerative food and agricultural production. Each month is hosted by a rurally based subject matter expert who will share their knowledge on the specific topic in 2 main sessions. Each session is shared LIVE online and then recorded and made available in a course for access at a time that’s convenient to you. You will also receive access to content created prior to your access!

The Topics for 2021 are:

January Alternative Production Methods
February Business Planning
March Obtain a Yield – Profitable Production Systems
April Finance
May Landscape Design Principles
June Marketing & Supply Chain
July Triple Bottom Line
August Soil & Water
September Climate variability
October Agroecology
November Cooperation and Collaboration for Success
December Monitor for success – measure, manage, improve

“I have been educated, empowered and inspired by Platefull. The topics have been relevant and interesting and exactly what I needed. It has been an amazing platform to learn, grow and connect with other rural women and has given me the confidence to develop and follow my vision.” – Participant Nov 2020

So What’s In It For You?

  • Connection
    It’s so important to show  you that you are not alone!. By connecting women together from different parts of the world and from different industries and sectors you can expand your peer group, connect with like-minded people AND build your community of practice.
  • Activation
    There are lots of people sitting around saying ‘if only they did xyz…’, having great ideas that never get heard or see the light of the day. Activation means – the action or process of making something active or operative…. This is what we need right now! We want to help you unearth those treasures in your food production, put some thinking and action into them and then share them far and wide and yield the great success from it!
  • Collaboration
    If we learn to work together, better we’ll all succeed! And if we want to see it then we all need to lead it. It could be argued that this will be one of the most collaborative co-created Programs EVER in Rural Australia… and you could be a pioneer in that movement!
‘My husband is actually asking me questions now. When we go out walking I point stuff out to him and he is understanding.” – Participant Nov 2020

What Next

  • You Express Interest
  • We would love to welcome 30 or more women to commit to participating in the whole program – commencing September 2021.
  • You will be advised as to whether your EOI is successful and invited to join the Program!
  • Once you’ve joined, you’ll get access to our online PLATFORM &
  • We’ll get started with the first session!

The Requirements

  • A desire or a current commitment to growing food…in some way – of any kind!
  • A passion for lifelong learning
  • A commitment to your own growth and development
  • A willingness to commit to a weekly online session for 52 weeks
  • Internet access or a phone and access to a computer.
  • Open mind and excited heart

Important Disclaimer:

This opportunity has the potential to change your life for the better! It is an amazing way for you to connect with like-minded rural women as well as being able to improve your own skills and knowledge. BUT, it’s not a quick fix. We want you to DO something with what you learn and achieve! We’ll provide you with connection to experts, tools, systems and information and great people – but it’s up to you what you do with it – and there are no guarantees. We can’t promise you all the success you dream of..because people are people. What we do know is that the women who show up, do the work and implement – get results – 100% of the time! AND we can promise to deliver a fun, unique, interactive and dynamic experience that will yield some known outcomes and some fabulously left field ones we couldn’t ‘predict’ but are sure will be awesome! We’re asking you to give yourself the chance to learn, grow and expand yourself!

Start Date

Expression of Interest are NOW OPEN.  Program will commence week of September 6th.

EOI closes:

27 August 2021

Who should express interest?:

Women who are involved in any scale of farming production from backyard growing, market gardening to livestock and cropping. You must have an interest in the application of regenerative principles in your production system.

COMPLETE program $2799 includes:

Two Plateful units content & group coaching
12 months in BLOOM
Membership to THE Rural Woman co-operative

The Investment:

Content $494 per unit
Content & group coaching $1199 per unit
$99 discount applied to co-operative members
Optional 1 year in Bloom (phase 2) $880


Step 1: Enter Your Contact Info So That We Can Send You Everything.

EXTREMELY IMPORTANT INFORMATION this is an initiative of THE Rural Woman – a business that has delivered hundreds of successful online events and programs for rural women (and some lucky men) since 2014. These have included everything from 5 day 36 presenter Online Festival and 1 day 9 presenter workshops to 3 day Business Activation Experiences. We’ve also hosted 1 hour information sessions, 3 hour planning sessions, hot seat and mentoring experiences and virtual drinks and nibbles! We know what we are doing. More than 700 women have participated in our online Coaching, Mentoring & Development programs and we have an amazing experience development/events team who collectively have 100+ years experience at creating transformative, fun and engaging experiences and who have figured out how to take our knowledge in how to do this ‘in person’ and adapted it to work in the ‘online’ environment extremely successfully (actually…sometimes we think it works BETTER online!)