THE RW Members Training & Mentoring 2020

Every week, members of The Rural Woman can join in on LIVE online training and mentoring sessions hosted by some of Rural Australia’s leading experts who have been selected for their subject matter expertise in business, leadership and personal growth. This training is designed to grow their business, connect with each other and assist on our journey to #bloomwhereweareplanted.


About Our Speaker Cathryn:

Cathryn is an Ideas Generating Machine, she loves developing new concepts & business ideas especially when working with people who are filled with passion & want to create a purpose-based Business. Her keen eye for detail, intuition, diverse business knowledge and ‘fix anything attitude’ breathes life back into the most stagnate of Businesses.



Each month we focus on a specific topic, designed to help you develop strategy and structure for business growth and development. The information provide is general in nature and can be applied to all businesses regardless of size – it will be as relevant to a business ready to scale as it is for a start up or micro-business founder.

In addition to being provide with specific content on the topic, our HOSTS provide mentoring LIVE in the online session AND you can connect with the other rural women who join the call.

Sales Matrix & Product/Service Pricing

Subject Matter Content Webinar – 90mins inc Q&A
12.00pm -1.30pm

The sales matrix is a process to work out many people do you need to talk to in order to achieve your sales goals. We will explore how the matrix can be utilised for your business and which marketing channels are the most effecitve for achiving your sales goals.

What you will learn:

1. Sales Matrix

2. Pricing for products & services

3. How to implement a Time Structed Matrix for Service based businesses

How Can You Create a Great Sales Experience

CNM Room 90mins (10min power session and 6 x 10min 1:1)
11.15am – 12.45pm

Explore ways to enhance your customer/client experience (CX) to increase referals and repeat customers.- Creative ways to increase sales and the CX. – Reveiwing your current pricing and service structure.

What you will learn:

1. Enhance your CX

2. Improve sales process

3. Explore how you can create raving fans of your business

Creating a Sales Script and Having a Sales Flow

Breakout Peer to Peer Session
12.00pm – 1.00pm

Creating a sales script and explore what information you need to be gathering from your clients/customers. Create a sales flow system in a team about a given product or service.

What you will learn:

1. Produce a sales script

2. Write a Sales Flow and learn how to implement into your business

How to ask for the Sale

Online Chat
12.00pm – 1.00pm

Share your positive (or not so positive) experiences when purchasing a product or service. What worked or didn’t work when asking for the sale. We will explore some ways to ask for the sale without the sleezy slime ball feeling.

What you will learn:

1. Learn techniques on how to ask for the sale

2. When is the right time to ask

3. What is your next step once a sale is agreed